At Europapier, we really feel the necessity to do our half in making the world and future higher for us all, and it begins with our customer support. We all the time attempt to maintain our prospects and collaborators to our greatest skills, and actually perceive why it’s us that they’ve determined to belief. We requested Monika Kazimierczak, model supervisor of the Polish sock model Zooksy, about her expertise working with Europapier and the choice to make use of Refit Paper for the packaging of their new assortment.
Following the values of round financial system and sustainability, the sock model Zooksy goals to create aesthetically pleasing but environmentally pleasant merchandise for all sharing the identical midset
Zooksy is all about loopy patterns, sustainable design, sluggish style, accountable manufacturing, and round financial system – phrases we full-heartedly agree on. The sock model has an actual mission, which makes the collaboration much more fruitful on each ends. “When engaged on a brand new product at Zooksy, we all the time need it to deliver added worth for each us, and our prospects. We don’t power a philosophy, everyone knows that’s not the way in which, however when launching a brand new product available on the market it have to be in keeping with our values. In any case, Zooksy is extra than simply socks!“, Kazimierczak says.
These model values are communicated by the brand new premium Zooksy Primary assortment, basic socks which might be characterised by extraordinarily top quality, in addition to versatility. The Primary assortment is available in a wealthy but refined shade palette making them a timeless addition to quite a few kinds – from a sublime swimsuit to informal sandals or city sneakers, the gathering is an enormous step towards sluggish style and making a capsule wardrobe.
Refit paper instantly caught my consideration – its visible worth is so excessive that it doesn’t want any components
“When searching for a method to package deal the Primary assortment socks, I needed the packaging, in addition to the product itself, to be common, timeless, sensible, and on the identical time very aesthetically pleasing. It needed to be merely premium – in order that it may be given as a present. Refit paper instantly caught my consideration – its visible worth is so excessive that it doesn’t want any components”, Kazimierczak says in regards to the model’s determination to make use of Refit paper for the brand new packaging.
“We needed the packaging to be minimalist, but additionally very good. We instantly felt the chemistry – Refit paper is timeless and never topic to developments, identical to Primary socks. We knew it was an excellent match!” With the Zooksy Primary assortment, the values of the model and the patron meet in a gorgeous manner. When reaching for premium worth in each high quality and aesthetics, it’s the smallest of decisions that come into play. Much less is extra ideology is current, whereas ecological values are extremely appreciated all through the method from the manufacturing to packaging and buyer consideration.
Each Refit paper and Zooksy make the most of manufacturing residue and textile by-products of their manufacturing, making the paper a simple alternative for the sock model
“Refit was the only option for another reason. I do know that its manufacturing makes use of substances with a low environmental influence – post-consumer recycled cellulose or cotton fibers, the supply of that are textile by-products. We all know this subject very effectively! At Zooksy, we strive not solely to segregate all manufacturing precipitation but additionally to reuse it. The round financial system is extraordinarily vital to us. All manufacturing waste, which we aren’t in a position to reuse ourselves, we launch additional into the world – they’re recycled and put again into use within the furnishings and automotive industries. Even then, we all know that an organization that additionally contributes to the battle towards the rising mountain of waste have to be our companion and the choice to make use of Refit paper was only a formality!”, Kazimierczak concludes.
Refit (beforehand written about right here) is a paper assortment made out of over 15% of cotton and wool fibres, that are seen on the floor and provides the paper its uniquely interesting look. As well as, it contains 40% of post-consumer recycled cellulose FSC ® licensed and 45% of virgin cellulose FSC ® licensed fibres. Refit is solely accessible at Europapier Group.